With the launch of CCPA, brands are facing a monumental set of tasks. They need to verify customers’ identities, find all records about that person in every system, and either collect all that data to send to the customer or erase it everywhere that it exists.
If that wasn’t enough, today’s compliance laws are just the tip of the iceberg. Over time we expect more consumers to have greater rights and control over their data, alongside their increasing expectations for brands to use data to know and serve them, not just market to them. Brands that win will build enduring relationships with their customers based on trust, understanding, and service.
1) Precise measures to ensure your brand remains CCPA compliant
2) Cutting-edge tools and approaches that massively accelerate, simplify, and automate compliance
3) Predictions for what’s to come in consumer privacy and compliance
Jake Bennett - Solution Principal at Slalom
Jake is a seasoned technology leader with 20+ years of experience leading digital projects and teams. Formerly CTO at a Seattle-based digital agency, Jake has developed digital experiences for Fortune 500 companies in the retail, entertainment and technology industries. A Customer Data Platform (CDP) expert, Jake’s current focus is harnessing data for high-performing digital experiences
Mike Sheward - CISO at Amperity
Specializing in the use of ethical hacking techniques to uncover vulnerabilities in application source code and network infrastructure. Mike has performed penetration testing and digital forensics investigations for a wide range of public and private sector clients.
Stephanie Hanson - Director of OneTrust PreferenceChoice | CIPP/E, CIPM
Stephanie oversees a team of Marketing and Privacy Consultants across the Americas, working with companies on best practices to drive engaging user experiences and build trust while demonstrating compliance across 100s of global data privacy regulations.